TETA-5306 MANAGEMENT OF INNOVATION, 4 cr
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Courses persons responsible
Olavi Uusitalo
Lecturetimes and places
Per II: Wednesday 12 - 14, F PIENI SALI 1
Per II: Thursday 10 - 12, F PIENI SALI 1
Implementations
Period 1 | Period 2 | Period 3 | Period 4 | Period 5 | Summer | |
Lecture | - | 5 h/week | - | - | - | - |
Objectives
On completion of this course, students should be able to: have a knowledge of sources of innovative opportunity; have a general understanding of the importance of the positioning of a new product; have ideas of a creative, innovative person and organization.
Content
Content | Core content | Complementary knowledge | Specialist knowledge |
1. | Sources of innovative opportunity: unexpected, incongruities, process need, industry and market structures etc. |   | |
2. | Complementary assets such as marketing channels, high quality manufacturing and complementary technologies |   | |
3. | Entrepreneurial strategies in commercialising inventions for small and large businesses. |   | |
4. | Characteristics of inventor and entrepreneur. |   |
Requirements for completing the course
Passed assignments and final exam. Attendance in lectures is compulsory.
Evaluation criteria for the course
Study material
Type | Name | Auhor | ISBN | URL | Edition, availability... | Exam material | Language |
Book | Innovation and Entrepreneurship | Drucker, Peter | Yes | English | |||
Other literature | Cases and readings | Several | Yes | English |
Prerequisites
Code | Course | Credits | M/R |
TETA-1300 | TETA-1300 Marketing Management | 4 | Mandatory |
TETA-2300 | TETA-2300 Business to Business Marketing | 4 | Mandatory |
TETA-5320 | TETA-5320 Marketing Management and Global Networks | 4 | Recommendable |
Prequisite relations (Sign up to TUT Intranet required)
Remarks
Distance learning
- In distributing and/or returning exercise work, material etc
- In the visualization of objects and phenomena, e.g. animations, demonstrations, simulations, video clips
- The course utilizes a learning platform, which? Moodle
- Contact teaching: 50 %
- Distance learning: 0 %
- Proportion of a student's independent study: 50 %
Scaling
Methods of instruction | Hours |
Lectures | 67.5 |
Assignments | 40 |
Total sum | 107.5 |
Principles and starting points related to the instruction and learning of the course
Correspondence of content
2905040 Management of Innovation
Last modified | 15.05.2007 |
Modified by | Eila Pajarre |