Course Catalog 2010-2011
International

Basic Pori International Postgraduate Open University

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Course Catalog 2010-2011

TETA-1306 Marketing Management, 4 cr
Marketing Management
TETA-1306 2010-01

Lessons

Study type P1 P2 P3 P4 Summer Lecture times and places
Lectures
Assignment


 


 


 
 4 h/week
 2 h/week


 
Monday 12 - 15, K1702
Wednesday 12 - 15, F PIENI SALI 1


Description:

TETA-1306 Marketing Management

Person responsible:

Doris Jansson
Tommi Mahlamäki

Assessment scale:

Numerical evaluation scale (1-5) will be used on the course

Methods of instruction:

Methods of instruction Hours
Lectures 30.0  
Practical works 23.0  

Study material Hours
Kotler & Keller: Marketing Management 60.0  

Other measurings Hours
Examination/partial examinatinss 3.0  
  116.0  


Contact teaching: 30 %
Distance learning: 0 %
Proportion of a student´s independent study: 70 %