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Course Catalog 2010-2011
TETA-1306 Marketing Management, 4 cr
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Lessons
Study type | P1 | P2 | P3 | P4 | Summer | Lecture times and places |
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Description:
TETA-1306 Marketing Management
Person responsible:
Doris Jansson
Tommi Mahlamäki
Assessment scale:
Numerical evaluation scale (1-5) will be used on the course
Methods of instruction:
Methods of instruction | Hours |
Lectures | 30.0 |
Practical works | 23.0 |
Study material | Hours |
Kotler & Keller: Marketing Management | 60.0 |
Other measurings | Hours |
Examination/partial examinatinss | 3.0 | 116.0 |
Contact teaching: 30 %
Distance learning: 0 %
Proportion of a student´s independent study: 70 %