Course Catalog 2010-2011
International

Basic Pori International Postgraduate Open University

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Course Catalog 2010-2011

TITA-2116 Managing Electronic Commerce, 3 cr
Managing Electronic Commerce
TITA-2116 2010-01

Lessons

Study type P1 P2 P3 P4 Summer Lecture times and places
Lectures

 

 

 
 2 h/per

 
Friday 9 - 15, FB118


Description:

the course will introduce the students to the special characteristics of electronic commerce and electronic business. the use of the Internet as a marketing channel will be discussed along with various online advertising techniques. Course website, moodle: https://moodle.tut.fi/course/view.php?id=2988

Person responsible:

Marianne Kukko
Jaani Väisänen

Assessment scale:

Numerical evaluation scale (1-5) will be used on the course