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Course Catalog 2010-2011
TITA-2116 Managing Electronic Commerce, 3 cr
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Lessons
Study type | P1 | P2 | P3 | P4 | Summer | Lecture times and places |
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Description:
the course will introduce the students to the special characteristics of electronic commerce and electronic business. the use of the Internet as a marketing channel will be discussed along with various online advertising techniques. Course website, moodle: https://moodle.tut.fi/course/view.php?id=2988
Person responsible:
Marianne Kukko
Jaani Väisänen
Assessment scale:
Numerical evaluation scale (1-5) will be used on the course