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Arkistoitu opetussuunnitelma 2008–2010
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ASIAI002 Aasialainen liikeneuvottelutaito 5 op
Vastuutaho
Asian Studies in Business and Business Cultures
Vastuuhenkilö
Senior Marketing Lecturer Mr. Jukka Lahtinen
Edeltävät opinnot
None; the course applies to exchange students, too.

Yleiskuvaus

This course gives basic information and tools for understanding Asian Philosophies, Business cultures and Business negotiations.

Osaamistavoitteet

The objective of the course is to prepare the students to recognise the characteristics of Asia's main business cultures, religions and philosophies and to understand how negotiating strategies vary with differences in negotiating contexts, number of parties, visibility, form, substance, structures, styles and transparency.

Sisältö

The course will develop the participants to add their knowledge and skills and learn the techniques used in the stages of the Asian negotiating process comprising planning, opening, arguing, signalling, proposing, bargaining, packaging, closing and sealing as well as to recognise the use of negotiating tactics. Accordingly, the course will help to develop each one's own negotiating styles.

Toteutustavat

Opetustapa Paikalla Verkossa
Luento-opetus 20 t 0 t

Opetuskieli

englanti

Vaadittavat opintosuoritukset

Further information on modes of study is given by the lecturer in charge.

Arviointi

Numerolla 1-5.

Kirjallisuus/Oppimateriaali

 

  1. Yuan, Wang, Xin, Sheng Zhang & Goodfellow, Rob: China Business Culture: Strategies for Success, Butterworth-Heinemann Asia, 2009 (or 2003).
  2. Martin, Roll: Asian Brand Strategy: How Asia Builds Strong Brands, Palgrave Macmillan, 2006.
  3. Other materials as given by the lecturer.
2008–2009
Opintojakso opetusohjelmassa
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