Osaamistavoitteet

On completion of this course, students should be able to: have a knowledge of sources of innovative opportunity; have a general understanding of the importance of the positioning of a new product; have ideas of a creative, innovative person and organization.

Sisältö

Core content of the course includes sources of innovative opportunity: unexpected, incongruities, process need, industry and market structures etc., complementary assets such as marketing channels, high quality manufacturing and complementary technologies. The course also discusses entrepreneurial strategies in commercializing inventions for small and large businesses and characteristics of inventor and entrepreneur.

Toteutustavat

Opetustapa	Paikalla	Verkossa
Luento-opetus

Opetuskieli

englanti

Arviointi ja arviointiperusteet

Numerolla 1-5.
The course is graded based on three criteria: 1) class participation 10%, 2) written case reports and literature synopsis 30% and 3) examination 60%.

Suositellut suoritusajankohdat

3. vuoden syksy

Kirjallisuus/Oppimateriaali

1. Drucker, Peter: Innovation and Entrepreneurship. Butterworth Heinemann. 1999.

2. Selected cases and readings.

Lisätietoja

Opintojakson järjestää Tampereen teknillisen yliopiston tuotantotalouden laitos. Erillistä opinto-oikeutta ei tarvitse hakea.

Kokonaisuudet johon opintojakso kuuluu