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Archived teaching schedules 2014–2015
You are browsing archived teaching schedule. Current teaching schedules can be found here.
MEJOS09 Content Management & Development 5 ECTS
Periods
Period I Period II Period III Period IV
Language of instruction
English
Type or level of studies
Advanced studies
Course unit descriptions in the curriculum
Master's Degree Programme in Media Management
School of Communication, Media and Theatre

Learning outcomes

After completing the course students will understand:
• Characteristics and dynamics of the creative organisation framework
• Innovation management theory
• Product development from a customer-centred perspective
• Project management process and characteristic requirements
• Fundamentals of customer relationship management (CRM)

Enrolment for University Studies

Enrolment time has expired

Teachers

Gregory F. Lowe, Teacher responsible

Teaching

3-Sep-2014 – 23-Oct-2014
Lectures 18 hours
Wed 3-Sep-2014 - 8-Oct-2014 weekly at 13.00-15.30, Päätalo C2
Wed 15-Oct-2014 at 10.00-13.00, PINNI rh. A3098, Dragon's Den session
Exceptions:
23-Oct-2014 at 10 –13 , PINNI rh. A3098

Study materials

Bilton, Chris (2007) Management and Creativity: From Creative Industries to Creative Management. Oxford, UK: Blackwell Publishing.

Christiansen, Clayton (2013) The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail, 2nd ed. Boston: Harvard Business Review Press.

Other materials will be provided either as a packet to photocopy, or where possible as PDF files on the course Moodle site.

Further information

Max. number of students 20. There are some places available for students from outside the Media Management programme.

School of Communication, Media and Theatre
The Course is part of the following teaching schedule
School of Communication, Media and Theatre
Master's Degree Programme in Media Management