Curricula Guides
2011–2012
Archived Curricula Guide 2011–2012
Curricula Guide is archieved. Please refer to current Curricula Guides
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Curricula Guides
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School of Management 2011–2012
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Marketing: Bachelor of Science (Economics and Business Administration) 180 ECTS
Marketing: Bachelor of Science (Economics and Business Administration) 180 ECTS
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Marketing: Bachelor of Science (Economics and Business Administration) 180 ECTS
Basic and Intermediate Studies in Marketing 68–88 ECTS
Basic Studies in Marketing 25 ECTSLASKP100 Introduction to Business Economics, 5 ECTS
MARKP022 Fundamentals of Marketing, 5 ECTS
MARKP047 Understanding the Customer, 8 ECTS
MARKP066 Measuring Marketing, 7 ECTS
Intermediate Studies in Marketing 43–63 ECTSMARKA015 Services Marketing, 5 ECTS
MARKA020 Marketing Management, 10 ECTS
MARKA20H Marketing Management/Exercises,
MARKA030 Marketing Research, 10 ECTS
MARKA30L Marketing Research/Lectures,
MARKA30K Marketing Research/Literature,
MARKA30H Marketing Research/Exercises,
MARKA200
Bachelor's Thesis Project 13 ECTSMARKA998 Bachelor's Thesis Seminar, 5 ECTS
MARKA999 Bachelor's Thesis, 8 ECTS
MARKA995 Maturity Test,
Optional Intermediate Studies in Marketing 5–25 ECTSMARKA110 Supply Chain Management, 5 ECTS
MARKA165 Integrated Marketing Communications, 5 ECTS
MARKA185 Retailing Strategies, 5 ECTS
MARKA199 Special Issues in Marketing, 5–10 ECTS
Other Compulsory Studies 82 ECTS
Common Core Studies in Economics and Business Administration 39 ECTSYHALP01L Management and Organization, Lectures, 5 ECTS
JOIKP0 Introduction to Legal System, 3 ECTS
YJURP015 Introduction to Business Law, 5 ECTS
VOIKP1 Introduction to Tax Law, 5 ECTS
VAKTP045 Introduction to Risk Management, 5 ECTS
LASKP010 Introduction to Financial Accounting, 5 ECTS
LASKP030 Introduction to Management Accounting, 5 ECTS
KTALP110 Introduction to Economics, 6 ECTS
Studies in Methodology 19 ECTSHAP410 Managing Research Process, 6 ECTS
HAA910 Research Methods, 6 ECTS
TILTP1 Introduction to Statistics, 7 ECTS
TKOPY4 Introduction to Computing, 3 ECTS
Language and Communication Studies 21 ECTS
Finnish 3 ECTSKKSU17 WRITTEN BUSINESS COMMUNICATION IN FINNISH, 1 ECTS
KKSU16 ACADEMIC WRITING IN FINNISH-BUSINESS, 2 ECTS
Swedish 6 ECTSKKRU25 Business Swedish I - written communication, 3 ECTS
KKRU26 Business Swedish I - oral communication, 3 ECTS
School of Management
Other Studies
Finnish Study Modules
Management and Organisation
Administrative Science, Higher Education Managem.
Asian Studies in Business and Business Cultures
Essentials of Business Administration
Information Law
International Relations
International Relations/ISSS
Political Science/ISSS
Regional Studies
Local Governance
Environmental Policy
Community Development Engineering
Local and Regional Governance
Environmental and Regional Studies
Journalism and Mass Communication