Students learn to understand the role of service in modern service organizations from an interdisciplinary perspective. Additionally, the students learn the theoretical framework of service logic for managing service organizations.
Contents
The course includes the basic studies and theories in the field of service management. The focus of the course is on service management, service leadership and on a service strategy.
Teaching methods
Teaching method
Contact
Online
Lectures
15 h
0 h
Teaching language
English
Modes of study
Option
1
Available for:
Degree Programme Students
Other Students
Open University Students
Doctoral Students
Exchange Students
Participation in course work
In
English
Evaluation
Pre-assignment, a group work / a case study, a learning diary based on lectures and readings.