AV-GROWTH | Tampere universities

The project has three content work packages focused on the following key issues to support scaling-up and making a change in the field;

WP1) Scaling-up Growth of Companies by Workshops, Matchmaking and Mentoring
The main results include scaling-up growth of the companies (=attracted investment, developed new business model, expanded team, added revenue, etc.) by 1) enhancing the availability of relevant production resources, 2) developing production methods, business models and skills, 3) being able to offer services for bigger clients and markets and increasing the number of profitable productions.

WP2) Implementing New Growth Tools for Cross-Border Productions
A growth tool, the Crew Call for Growth Companies (CCGC) service platform, is developed and
documented. CCGC opens doors for cross-border AV Productions and can be applied and utilised by
AV companies and educational institutions. The platform includes tools for the recognition of AV
sector companies and their staff's skill sets and for sharing production resources to scale-up growth.

WP3) Joint Cross-Border AV Production Model and a Pilot Production
The new cross-border production model and pilot AV production will help to transfer the results of the scaling-up actions and methods to target groups. The model can be utilized in other cross-sectoral AV productions as well, but piloting is done to transfer scaling-up methods and results to AV sector companies and other stakeholders in the Central Baltic region to help them scale-up their growth.

Goal

Growth for FINSWE Film and TV Companies (AV-GROWTH) project will run from 2024 to 2027. The lead Partner Tampere University of Applied Sciences works in deep collaboration with project partners Film Tampere (FI) and Swedish Audiovisual Industry Skills (SE) to support growth of AV and creative sector businesses.

The overall aim is to support AV and creative sector growth companies to respond to the existing demand related to handling of incoming big international productions and attracting more large-scale productions to Nordic and Baltic countries.

The project strives to tackle the lack of local, regional and national production resources, skills, equipment, facilities, and international networks, especially in the Film and TV Industry in Finland and Sweden. The key activities include implementing a growth programme for a pool of AV/Creative companies (e.g. matchmaking with investors and buyers, mentoring); to create a new cross-border AV production model; and to support the use of digital competence padges for skills standardization in the field.