Course Catalog 2008-2009
International

Basic Pori International Postgraduate Open University

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Course Catalog 2008-2009

TETA-5306 Management of Innovation, 4 cr

CourseĀ“s person responsible

Olavi Uusitalo

Implementations

No implementations

Requirements

Passed assignments and final exam. Attendance in lectures is compulsory.
Completion parts must belong to the same implementation

Principles and baselines related to teaching and learning

-

Objectives

On completion of this course, students should be able to: have a knowledge of sources of innovative opportunity; have a general understanding of the importance of the positioning of a new product; have ideas of a creative, innovative person and organization.

Content

Content Core content Complementary knowledge Specialist knowledge
1. Sources of innovative opportunity: unexpected, incongruities, process need, industry and market structures etc.     
2. Complementary assets such as marketing channels, high quality manufacturing and complementary technologies     
3. Entrepreneurial strategies in commercialising inventions for small and large businesses.     
4. Characteristics of inventor and entrepreneur.     


Evaluation criteria for the course

The course is graded based on three criteria: 1) Class participation 10%, 2) written case reports and literature synopsis 30%, and 3) examination 60% (in the exam 50% of the maximum is prerequisite). There will be a normal final examination reflecting the full scope and content of the course.

Assessment scale:

Numerical evaluation scale (1-5) will be used on the course

Partial passing:

Completion parts must belong to the same implementation

Study material

Type Name Author ISBN URL Edition, availability, ... Examination material Language
Book   Innovation and Entrepreneurship   Drucker, Peter F.       Edition 1985 or newer one.      English  
Other literature   Readings and cases   Several            English  


Prerequisites

Course O/R
TETA-1300 Marketing Management Obligatory  
TETA-2300 Business to Business Marketing Recommended  
TETA-5320 Marketing Management and Global Networks Recommended  

Prerequisite relations (Requires logging in to POP)

Correspondence of content

Course Corresponds course  Description 
TETA-5306 Management of Innovation, 4 cr 2905040 Management of Innovation, 3 cu  

Last modified02.10.2008
ModifierSanna Nokelainen