Periodit
(2.9.2013
– 18.10.2013)
(21.10.2013
– 13.12.2013)
(7.1.2014
– 7.3.2014)
(10.3.2014
– 16.5.2014)
Vieraalla kielellä annettava opetus
This one week orientation course is offered jointly for all international students (degree and exchange) at the beginning of the Autumn and Spring semesters. It is most important for you to take part in it.
On the first day of the Orientation, a session on how to fill in the registration papers is offered. During the week you will get information on studies and study practices as well as library, computer and other systems and services at the University of Tampere. You will also learn about Finnish customs and the history of the City of Tampere. A bus tour around the city is also included.
Sign-up via e-form by 31 July 2013.
The Orientation Week programme will be published in the summer 2013.
Vieraalla kielellä annettava opetus [I Periodi]
Students will be picked up from the lecture room A1 after the general orientation course lectures end at 14.00.
This practical two-day orientation is offered for international students studying in the Master's Degree Programmes offered through the medium of English. The orientation offers a general overview to academic and study-related practices as well as to livelihood and social security of a degree student in Finland.
The preliminary programme of the orientation is available at http://www.uta.fi/admissions/newstudents/orientation/intro_to_academic_culture_and_degree_studies_2013.pdf
Vieraalla kielellä annettava opetus [I Periodi]
Priority on the course is given to students in the Master's Programme in Media Management. Some places are also availabe to other students. Requirements:
- students who have completed basic and intermediate studies in Journalism and Communication or Business Studies
OR
- other Master's level students in Media/Journalism or Management/Business
Exchange students are also welcome, if they fulfil one of the criteria above. Max. number of students in the course is 25.
Prof. Lowe will teach the section on media policy in autumn 2013 during periods I and II. The course will continue in period III, beginning in January 2014, with Prof. Nordenstreng teaching the section on traditions in media and communication research. Please see https://www10.uta.fi/opas/opetusohjelma/marjapuuro.htm?id=23085 for more details on the January part.
Priority on the course is given to students in the Master's Programme in Media Management. Some places are also availabe to other students. Requirements: - students who have completed basic and intermediate studies in Journalism and Communication or Business Studies OR - other Master's level students in Media/Journalism or Management/Business Exchange students are also welcome, if they fulfil one of the criteria above. Max. number of students in the course is 30.
Exceptions:
Priority on the course is given to students in the Master's Programme in Media Management. Some places are also availabe to other students. Requirements:
- students who have completed basic and intermediate studies in Journalism and Communication or Business Studies
OR
- other Master's level students in Media/Journalism or Management/Business
Exchange students are also welcome, if they fulfil one of the criteria above. Max. number of students in the course is 30.
This is an intensive course with a visiting professor from Oxford
This course is only open to MA and PhD students in the UTA Media Management programme.
Vieraalla kielellä annettava opetus [II Periodi]
This module is made up of class sessions including group work (20 hours), as well as independent out of class tasks (61 hours). The module will be two periods long and will take place in the autumn semester of the first year of the master’s degree programme.
Vieraalla kielellä annettava opetus [II Periodi]
Exceptions:
Always two 45 minute periods = 13.30 - 14.15 & 14.15 - 15.00
Restricted to MA students in the Media Management programme.
Vieraalla kielellä annettava opetus [III Periodi]
The course has three parts:
1) Introduction focuses on the process and methodology of qualitative research. Different ways to interpret the reality and understand knowledge are discussed. Students learn how the research questions and findings are related to the scientific assumptions on which the research methods are based.
2) Students will examine one specific, established qualitative research method (discourse analysis/ narrative analysis/ ethnography etc.). The focus will be on the methodological basis, the forms of data and the ways of analyzing the data. The selection of the covered qualitative methods will be based on the interests of the students.
3) The collection of data and analysis of the data will be exercised. Basic rules of qualitative research method are practiced with a given data in a step-by-step process. The end result will be a well-grounded argument based on the analysis.
The course begins with a period of face-to-face lectures and continues in Moodle.
The course is meant for students of international Master's programmes. Max. number of students: 25. If there are more interested students, there is a possibility of organising another group.
Compensates PEACE003
Only for students in the Media Management programme.
Prof. Lowe will arrange visits to at least two media firms in Finland. The hopeful dates will be Wednesday February 19 and Wednesday April 9. It's possible both visitations will be in Helsinki. Information to be confirmed.
Only for students in the Media Management programme.
The course is continuation to the first part held in the autumn semester, with Prof. Nordenstreng teaching the section on traditions in media and communication research. Please see https://www10.uta.fi/opas/opetusohjelma/marjapuuro.htm?id=23085 for more details.
Vieraalla kielellä annettava opetus [IV Periodi]
The course has three parts:
1) Introduction focuses on the methodology of quantitative research. Different ways to examine the data and understand results are discussed. Students learn how the research questions and findings are related to the scientific assumptions on which the research methods are based.
2) Students will examine one specific, established quantitative research method (regression analysis/ variance analysis/ factor analysis etc.). The focus will be on the methodological basis and the ways of analysing the data. The selection of the covered quantitative methods will be based on the interests of the students.
3) The analysis of the data will be exercised. Basic rules of quantitative research method are practiced with a data by step-by-step process. The end result will be a well-grounded argument based on the analysis.
The course begins with a period of face-to-face lectures and continues in Moodle. Mid-term meeting will be agreed with the teachers at the beginning of the course.
The course is meant for students of international Master's programmes. Max. number of students: 25. If there are more interested students, there is a possibility of organising another group.
Compensates PEACE003.
Learning outcomes:
Students learn the essentials of marketing with an emphasis on strategic marketing. Students familiar themselves with concepts such as customer value, value propositions, and market segmentation and learn how to use them in practice.
Content:
- The strategic nature of marketing
- Principles of marketing
- Customer relationship management
- Building and managing brands
- Integrated marketing communications
Max. number of students 20. Some places available for students outside the Media Management programme. Other students should have completed basic studies in Marketing (or equivalent).